Turn algorithm-driven followers into loyal, high-value email subscribers—and revenue.
Ali Abdaal, a doctor-turned-creator, is a blueprint for the modern creator-preneur. With over 6 million YouTube subscribers, he's built a business empire of digital products and courses that generates seven-figure annually.
Here's the surprising part: In a Part-Time YouTuber Academy session he revealed that 60-80 % of his sales doesn't come from YouTube — it comes from his email newsletter.
Even creators with a fraction of Ali's audience would agree: if you want a sustainable online business, you need a newsletter. Use your videos to help your audience find you, then lead them to your email list. It's one of the best ways to maintain and grow your audience in a world of constantly shifting algorithms.
Social platforms like YouTube, Instagram, and TikTok are algorithm-dependent; your followers may never see your content. But email is direct. If someone subscribes to your list, your message lands in their inbox every time.
Better still, email subscribers are warm leads. They've opted in, resonate with your message, and are dramatically more likely to buy.
Kawara transforms your existing videos into high-converting newsletters—no editing team required. We're platform-agnostic, conversion-focused, and designed to make growing your creator business effortless.
Start turning videos into revenueHere are some succesful newsletters based businesses with less than 200K subscribers, showing you the potential of newsletters, even without a large folllowing:
| Creator | Est. yearly revenue from newsletter | Newsletter Subscribers |
|---|---|---|
| Ben Collins (Google Sheets Tips) | $120k | 50K+ |
| Aakash Gupta (Product Growth) | $600k+ | 105k |
| Jess Campbell (Out in the boons) | $400k | 4k |
| Packy McCormick (Not Boring) | $3M+ | 183K+ |
And here are some quotes from experienced youtube creators who saw the power of email newsletters:
“Email is uniform across age groups, pretty much everyone between 18 and 65 read email all the time. If you're going to master something, it's one that transcends age groups. And I bet you it transcends countries as well.”
“In my experience, email is extremely effective and if you're not doing it along your other social media, you're basically watching money fall from the sky and not actually catching it. For every $1 spent, email marketing generates you $68 in revenue.”
“This is not a sexy business, but it's quietly making a lot of people very wealthy behind closed doors.”
Start building your email list and community early so when your video takes off, you're ready to capture that inbound momentum.
Owning your email list means you have direct access to your audience, without relying on algorithms. And that matters from day one.
Kawara is the #1 newsletter writer for creators and the only plug & play solution around.
Just sign up for a free account, add your youtube channels, and we'll start sending you newsletter drafts straight in your inbox or mailing platforms.
With Kawara, you can stay focused on creating videos while we automate the rest, turning your content into newsletter drafts that grow your community and revenue on autopilot.
