How Do I Make More Money From My YouTube Channel?

AdSense alone won’t build a sustainable creator business. Learn why niche creators who think like entrepreneurs—and leverage newsletters—unlock higher-margin revenue without millions of subscribers.

J

Joy Harjanto

June 30, 2025 3 min read

Relying on AdSense is one of the least reliable ways to build sustainable income on YouTube.

If you’ve ever watched creators break down their revenue, you’ll notice a common pattern: the ones earning big aren’t just going viral — they’re building businesses around their audience far beyond merch sales.

If you operate in a specific niche, this is great news. You can extend your YouTube identity into a service, product, or brand—and you don’t need 100K subscribers to do it. Many of the most profitable creators are the ones who learned to think like entrepreneurs, not just entertainers.

The biggest challenge is balancing content creation, business building, and actually closing sales.

That’s where newsletters streamline the entire process. They keep you connected to your warmest audience, nurture trust over time, and move people down your funnel without hard-selling in every video.

Have more questions?

We'd love to hear from you. Reach out to us at joy@kawara.ai.